DL: What is iCliniq?
DS: iCliniq, part of Orane Healthcare, is an online doctor consultation platform and a global second opinion platform that brings doctors and patients together in real time through queries, phone and video consultation. The brand was launched in 2012, and we already have around 2,000 doctors across 80 specialities with a global presence in 196 countries.
DL: How does the system function? What is the technology that you use?
DS: Doctor consultation at iCliniq is done through three mediums, i.e. phone consultation, video consultation and posting health queries on the platform. Users can either choose a doctor of their choice or can let iCliniq assign a doctor to them. iCliniq’s video tool is end-end encrypted and is HIPAA (Health Insurance Portability and Accountability Act) compliant. iCliniq phone consultation is very secure and private as it masks the phone numbers of both the doctor and the patient. Users can also opt for phone consultation where they can post health issues with symptoms, current medications and lab tests performed, if any. They can choose time preference for the call and can also post health queries at the platform. Portability and Accountability Act) compliant. iCliniq phone consultation is very secure and private as it masks the phone numbers of both the doctor and the patient. Users can also opt for phone consultation where they can post health issues with symptoms, current medications and lab tests performed, if any. They can choose time preference for the call and can also post health queries at the platform.
DL: Who will benefit the most from such a platform?
DS: Expats and travellers benefit the most through our platform. Also, we aim to have a wider reach in the rural India where accessibility of good doctors is still a challenge. In fact, we have done a pilot project in Durgapur, West Bengal where we tied up with a travel agent, who has set up five monitors for video consultations for villagers.
DL: How many patients have you dealt with so far?
DS: We have solved around 2.55 lakh health cases till date, with 90,000 patients from India and 75,000 patients from the rest of the world.
DL: Based on the queries you receive what is the pattern of healthcare needs in India that you have analysed?
DS: Gynaecology is the top most speciality on iCliniq, followed by Internal medicine. Diabetes and hypertension are the most chronic disorders of the patients we have diagnosed in India so far. Preventive medicine, as a speciality, is getting evolved for lifestyle health issues like diabetes.
DL: How is iCliniq different from other online health consulting platforms?
DS: iCliniq has always maintained and emphasised on its quality of consultation and that is where we differ from other online health consultation platforms. We uphold the highest standards when approving physicians to practice in the online doctor consultation service. We stringently verify our online doctors to ensure they are fully licensed so that the care we provide will always be of the highest quality.
DL: How can a doctor register as a consultant with iCliniq?
DS: They just need to visit icliniq.com and register there. Once they register, our support team will get in touch with the doctor to proceed to the next steps.
"We have solved around 2.55 lakh health cases till date, with 90,000 patients from India and 75,000 patients from the rest of the world."
DL: Is there a scrutinising plan for including doctors in the panel?
DS: We have a stringent process of on-boarding doctors at our platform wherein we strictly verify doctor credentials. iCliniq has a quality assurance team to make sure that the doctors at the platform iCliniq asks the right questions from patients. iCliniq makes sure that doctors at the platform spends at least 50 per cent time for physical consultations outside as only then they will get a perspective cure online.
DL: How do you make sure that a sturdy quality control is maintained in the consultations?
DS: We did a research study by witnessing 3,000 consultations in person to see what is needed for the ‘best medical outcomes’ before launching the platform. We developed a quality process and that is our USP. We keep checking doctor’s answers and see whether they conform to our quality process. Our quality process also looks at the doctor’s tele-health savviness and if it’s not there, we work with the doctor to increase it.
DL: What are the different departments of healthcare that it offers assistance in?
DS: iCliniq offers assistance in more than 80 departments/verticals of healthcare. We receive great traction on departments like gynaecology, dermatology, internal medicine, general medicine, psychiatry, dentistry and sexology, to name a few.
DL: Do you have a background in medicine?
DS: I am from an engineering background but the other co-founders of iCliniq, Dr. Madhan and Dr. Subha are from a background of medicine. Dr. Madhan is a leading surgical gastroenterologist. He is the president for IMA Erode and is very well connected with the doctor community. Dr. Subha is a dentist.
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Dr Dhruv Suyamprakasam
Founder and CEO of iCliniq